Author Archives: FINIS, Inc

UPDATE: Olympic triathlete, Brendan Sexton

So 2013 has been in stark contrast to the past few years for me. My
recent manner of stepping into the year early at full pelt and knocking
out my season’s best results before the international scene has even
started warming up was an approach I wanted to avoid. One of many
changes I’ve implemented since ending a disappointing 2012, a later
season start with a constant build throughout the year was the course
of action myself and my coach Jamie Turner both believed in altering
my yearlong angle to strategically align major goals and training was
something required for me to step up to the next level. With the
comfort of time to make on a new program that specifically targets
lifting my weaknesses up to a world standard along with arming my
strengths to be consistently bulletproof.

Sexton placed 35th in London

Sexton placed 35th in London

“The ball got rolling earlier this year in Devonport where although the
overall result wasn’t stopping the presses I could feel some processes
that had been earlier implemented taking hold and gaining
momentum.
It was a week on from the race that some of this momentum began to
shudder. After a long run with my group in Wollongong I felt a slight
pain in my foot. It was hardly noticeable really but it happened to be
an all too familiar sensation in the arch of my foot, an area I’ve had
great trouble with in the past resulting in surgery. After a week of rest
with no cessation of pain I was sent for an MRI with the result confirmed
my almost paranoid fears: a minor rupturing of the planter fascia distal
to the calcaneal insertion with insertional plantar fasciosis. To translate:
NO RUNNING, LIVE IN A MOON BOOT, 3 WEEKS MINIMUM. Brilliant
It took a little while but with the perspective of those I have around me
I saw the big picture: What is my weakness? The swim. What had I
spent the past 2.5 months almost solely prioritizing? The swim. What
does this injury have absolutely no effect on? The swim. Are you in a
desperate hurry to run faster than you ever have? No
It was simple really. With no pressure to perform early in 2013 the injury,
although not in complete conformity with my initial plans, did not
cause me to stray far from my focuses of lifting weaknesses and
building through the year.
I’m glad to say that I served my sentence in the boot and am back on
a recovery program that, following recent progress, will have me back
to a full training load and the race circuit very soon. Of course I
wouldn’t be either regaining my running ability nor confident in my
imminent return if it wasn’t for the hugely skilled team coordinated from
the AIS of doctors, physios and podiatrists who spared no time or effort getting me back running. No better support could be found outside a
system I am sure!
Of course my support team who have kept the ball rolling stretches
further than the medical staff. Whilst upping my swimming and cycling
program I was lucky enough to be newly associated with several well-respected organizations.
FINISI was excited to sign with FINIS Inc who design and produce the worlds
most innovative & high quality swim training tools. This is in coordination
with Aqua Shop, Australia’s swim product specialists.
I was also very happy to again become a member of the Giant Bikes
family with the help of Wollongong’s premier cycling hub, Spearman
Cycles.
Thanks too to Kask helmets for some stylish Italian head protection!
Due to my undulating start to the season I was forced out of several
earlier events. This will have little impact on my competition and travel
plans. I am aiming to pick my calendar back up once I am confident
my form is at world class standard and I am upon a linear to bigger
things!”

-Brendan Sexton, FINIS Athlete

COMMENTS

VIDEO: Craig Dietz swims Sharkfest

 

Craig Dietz swims from Alcatraz Island into Aquatic Park, through the San Francisco Bay.

About:
“Dietz was born without limbs, but embodies effort and positivity. In a message that hits every naysayer and individual with a negative outlook on life smack in the chest, Dietz chooses to face adversity head on and to do what he enjoys. This is what separates him from many. But his message is that everyone can be remarkable and every individual is capable of extraordinary feats.” (From: openwaterswimming.com)

Craig Dietz swims at Sharkfest 2013

Craig Dietz swims at Sharkfest 2013

 

 

 

COMMENTS

FINIS Releases the Neptune MP3

FINIS Neptune provides the highest quality sound in the water

without the use of earbuds.

Neptune

Livermore, CA – (May 21, 2013) FINIS, a world leader in technical swimming products that maximize your fitness potential and technique, announces the immediate availability of the Neptune MP3 Player. The Neptune, the next generation of the popular SwiMP3® player, uses revolutionary Bone Conduction technology to transmit crystal clear audio through the cheekbone and directly into the inner ear.  The unique waterproof MP3 player allows swimmers and aquatic enthusiasts to listen to music, audio books, and podcasts while working out, something that land athletes have been able to do for decades.

After over 5 years of success with the SwiMP3®, FINIS has upgraded the Neptune with an integrated display and increased memory. The waterproof Neptune now has 4GB of storage and an OLED display for easy access to music, podcasts and audiobooks.  The new model also utilizes the latest in Bone Conduction speakers for enhanced sound quality, and an improved file transfer compatibility with iTunes®.

“The Neptune, with its Bone Conduction technology is one of the coolest products I have ever used,” said Jason Dunford, 2008 and 2012 Olympian, and current African Record Holder.  “Long aerobic workouts are made that much more enjoyable when I can listen to my favorite tunes.”

Award Winning Design

The new 3-piece Neptune design includes 2 side speakers that rest on the cheekbones and attach to any goggle strap, and a high contrast OLED screen that sits comfortably on the back of the head. Most importantly, the Neptune’s hydrodynamic design does not use earbuds, creating a comfortable experience in the water. By keeping the ears free from obstruction, swimmers can still hear others around them when outside the water.  The Neptune MP3 Player has already been awarded the prestigious “red dot award: product design 2013” for high design quality.

High-Quality Bone Conduction Audio

As humans, we are able to detect sound vibrations through the air via our eardrums (Air Conduction) or through our bones directly into our inner ear (Bone Conduction). Because there is no air under the water, Bone Conduction is the best way to hear audio while swimming.

Neptune2The speakers of the Neptune sit on the cheek, just in front of the ear. These speakers vibrate the jaw bones and send vibrations to the inner-ear or Cochlea. The result is an amazing audio experience that makes it feel as if the music is playing inside your head. The ears are free and clear, and there are no earbuds to mess with.

 

Bone Conduction is a safe and proven method of sound transmission that has been used in phone headsets and hearing aids. In fact, Bone Conduction audio is used by whales and dolphins to listen to one another underwater.

“The Neptune is the next big product from FINIS and is a perfect example of how we continue to modernize our products based on consumer needs,” said FINIS CEO, John Mix.  “Over the years, we have researched the best ways to listen to music underwater and Bone Conduction has been extremely popular with swimmers.  The new speaker quality of the Neptune is unlike anything out there in the market and the Neptune will be resonating with swimmers all over the world.”

 

The Neptune’s 4GB of storage holds approximately 1000 songs or 60 hours of playback.  The device is compatible with iTunes® and plays all popular formats including AAC, MP3 and WMA files. The Neptune also comes with a charging cable that allows for quick song upload and a drawstring mesh bag for storage.

The FINIS Neptune is now available for $159.99 MSRP at http://www.FINISinc.com and swim retailers worldwide. For more information, visit http://www.finisinc.com/neptune.

About FINIS:

Founded in 1993 in Northern California, FINIS was started by John Mix and Olympic Gold Medal Swimmer Pablo Morales. The Monofin and the Swimmer’s Snorkel were the first products they developed for the US market; afterwards, they continued to focus on creating training tools for swimmers and coaches worldwide. FINIS products are currently available in over 65 countries and are used by US and International Olympic teams, elite triathletes, and fitness swimmers.

 

Innovative research and design is FINIS’ highest priority. This dedication has resulted in truly unique products such as: the Swimmer’s Snorkel, which is recognized as the paramount tool to improve a swimmer’s technique, the SwiMP3 that uses bone conduction technology to transmit music into the inner ear instead of using ear buds, and the Z2 Zoomers fins, which demonstrate an intimate understanding of swimming musculature, hydrodynamics, and engineering.

Visit the FINIS Blog at http://www.finisinc.com/blog/

Like FINIS on Facebook

Follow FINIS on Twitter

COMMENTS

Craig Dietz swims Sharkfest 2013

“The harder the conflict, the more glorious the triumph.”

-Thomas Paine

CLICK FOR VIDEO

Craig Deitz is an extraordinary athlete. His story is unique in that he does not share the same loping swimming stroke pattern as many of his competitors; he does not drive towards the finish line with a roaring six-beat freestyle kick. Despite these differences, Craig Deitz continues to swim and does so in a manner that is easily recognizable from the shore. Deitz trains and competes laying flat on his back, one large fin attached to a portion of his leg, his hips and core undulating to provide propulsion.  Despite being a bit of a “late bloomer” when he fell in love with open water swimming at age 34 when he competed in his first 1500m swim event at the Pittsburg Triathlon in 2008, he now trains over 5,000m every day. Simply put, Craig Deitz loves swimming.

Craig Deitz was born without limbs but chooses to swim every day of his life. It is his choice to face adversity head on and to do what he truly enjoys that makes Dietz such a remarkable athlete and human being. In June 2012, Deitz became the first quadruple amputee to complete the 4.4 mile swim across the Chesapeake Bay. His story has been covered by Fox News, ESPN’s E:60, ESPN the Magazine, and a number of local print and television news media outlets. Deitz also travels around the country as a public speaker, presenting his audience with his incredible story of triumph in the face of adversity.

FINIS is privileged to work with Deitz on his latest goal: to compete in the 2013 Sharkfest Swim in the San Francisco Bay, CA. He will leap from the boat into the 56 degree waters on the morning of Sunday, May 19th and will swim 1.5 miles into Aquatic Park, fighting strong currents and tides that threaten to pull him out towards the Pacific Ocean. This is simply another challenge that Craig Deitz will overcome in the pursuit of his dreams and for his love of the sport of swimming.

CLICK FOR VIDEO

About FINIS:

Founded in 1993 in Northern California, FINIS was started by John Mix and Olympic Gold Medal Swimmer Pablo Morales. The Monofin and the Swimmer’s Snorkel were the first products they developed for the US market; afterwards, they continued to focus on creating training tools for swimmers and coaches worldwide. FINIS products are currently available in over 65 countries and are used by US and International Olympic teams, elite triathletes, and fitness swimmers.

Innovative research and design is FINIS’ highest priority. This dedication has resulted in truly unique products such as: the Swimmer’s Snorkel, which is recognized as the paramount tool to improve a swimmer’s technique, the SwiMP3 that uses bone conduction technology to transmit music to the inner ear instead of using ear buds,and the Z2 Zoomers fins, which demonstrate an intimate understanding of swimming musculature, hydrodynamics, and engineering.

Visit the FINIS Blog at http://www.finisinc.com/blog/

Like FINIS on Facebook

Follow FINIS on Twitter

COMMENTS

VIDEO: First look at the new Neptune!

Enhance your swim with incredible sound quality with the new Neptune MP3 Player! The next generation of the SwiMP3 player uses revolutionary Bone Conduction technology to transmit crystal clear audio through the cheekbone and directly into the inner ear.

NeptuneStay up to date on our Neptune Launch countdown!

COMMENTS

FINIS Sponsors Olympic Champion, Anthony Ervin

Livermore, CA – (May 9, 2013) FINIS, a world leader in technical swimming products that maximize your swimming potential and technique, announces the sponsorship of Olympic Gold Medalist, Anthony Ervin. Ervin’s story is a remarkable one, in that his last Olympic medal came in a tie for 1st place in the 50m Freestyle at the Sydney Games in 2000 with Gary Hall, Jr. He retired from the sport of swimming just a few years later in 2003 at the age of 22. After the terrible Indian Tsunami of 2004, Ervin auctioned off his Olympic gold medal in order to raise money for the tsunami relief fund in that region. He distanced himself from competing in the years that followed, traveling the world, playing in bands in New York, and finding a deeper meaning within himself.

ae1To the pleasant surprise of the entire swimming community, Ervin began competing again in 2011 gaining inspiration from the children he was teaching and coaching at Imagine Swimming and the Oakland Undercurrents, quickly regaining his prowess as one of the top sprinters in the world. After only a few months of training, Ervin was able to earn a spot on the 2012 London Olympic Team where he finished 5th overall in the 50m Freestyle. Now back in the water full-time with an enlightened focus, he has his sights set on this summer and beyond including Rio 2016 and what could be one of the greatest comeback stories of all time.

The “AE” we see on the pool deck now is a much different man than in 2000. His signature sleeve tattoos and unique cerebral approach towards racing and are all a testament to the wisdom he has gained along the way. FINIS President and CEO, John Mix had a few comments on the agreement: “We are thrilled to have Anthony as a representative of our brand. He is an exceptional talent and his selflessness really sets him apart from the crowd. The fact that he is one of the most electrifying talents and personalities in the sport of swimming is simply a bonus for us. We believe in his ability to make a difference, in and out of the pool.”

About FINIS:

Founded in 1993 in Northern California, FINIS was started by John Mix and Olympic Gold Medal Swimmer Pablo Morales. The Monofin and the Swimmer’s Snorkel were the first products they developed for the US market; afterwards, they continued to focus on creating training tools for swimmers and coaches worldwide. FINIS products are currently available in over 65 countries and are used by US and International Olympic teams, elite triathletes, and fitness swimmers.

Innovative research and design is FINIS’ highest priority. This dedication has resulted in truly unique products such as: the Swimmer’s Snorkel, which is recognized as the paramount tool to improve a swimmer’s technique, the SwiMP3 that uses bone conduction technology to play music instead of using ear buds, and the Z2 Zoomers fins, which demonstrate an intimate understanding of swimming musculature, hydrodynamics, and engineering.

Visit the FINIS Blog at www.finisinc.com/blog

COMMENTS

FINIS Sponsors Olympian Pedro Oliveira

PedroOliveiraHeadshotLivermore, CA – (May 9, 2013) FINIS, a world leader in technical swimming products that maximize your swimming potential and technique, announces the sponsorship of Olympic athlete, Pedro Oliveira of Portugal. Oliveira is a backstroke and butterfly specialist who enters the professional ranks following an exceptional NCAA career at the University of Louisville. Prior to being a Cardinal, Oliveira had already competed in the 2008 Olympic Games and was Portugal’s National Champion in both the 200m fly and 200m backstroke. He used his racing experience to compete at the NCAA National Championships all four years, where he was a huge scoring threat for the Cards.

Internationally, Oliveira has found success primarily at the 200m distance and remains one of the world’s best fly and backstroke swimmers. At the 2009 FINA World Championships, Oliveira placed 14th in the 200m butterfly, earning himself a Portuguese National Record with his time (1:56.16). He also went on to claim two more of Portugal’s fastest recorded swims, in both the 200m backstroke (1:58.83) and the 100m backstroke (55.83). Oliveria was a member of the 2012 London Olympics for Portugal, where he raced in the 200m backstroke.

Pedro London

FINIS President, John Mix is delighted to have Oliveira join FINIS. “We are excited by the group of young athletes we are beginning to attract. The International talent that has joined the FINIS team this year is an indication that we are surrounding ourselves with great people in order to create even better products. It is an extremely exciting time to be a part of FINIS and we are honored to have Pedro on board. He is an exceptional young man and his work ethic only matches his incredible talent.”

About FINIS:

Founded in 1993 in Northern California, FINIS was started by John Mix and Olympic Gold Medal Swimmer Pablo Morales. The Monofin and the Swimmer’s Snorkel were the first products they developed for the US market; afterwards, they continued to focus on creating training tools for swimmers and coaches worldwide. FINIS products are currently available in over 65 countries and are used by US and International Olympic teams, elite triathletes, and fitness swimmers.

Innovative research and design is FINIS’ highest priority. This dedication has resulted in truly unique products such as: the Swimmer’s Snorkel, which is recognized as the paramount tool to improve a swimmer’s technique, the SwiMP3 that uses bone conduction technology to play music instead of using ear buds, and the Z2 Zoomers fins, which demonstrate an intimate understanding of swimming musculature, hydrodynamics, and engineering.

http://www.finisinc.com/athletes/pedro-oliveira

COMMENTS

FINIS Sponsors Olympian Roy-Allan Saul Burch

Livermore, CA – (May 9, 2013) FINIS, a world leader in technical swimming products that maximize your swimming potential and technique, announces the sponsorship of Olympic athlete, Roy-Allan Saul Burch. The sprinter from Bermuda currently lives and trains in Cornelius, North Carolina and was a member of both the 2008 and 2012 Olympic Teams. Representing Bermuda, Roy-Allan gained valuable International experience and finished 24th overall in the Men’s 50m Freestyle event in London.

Burch, R-ABurch currently holds eight National records for his country including the 50m Freestyle, 100m Freestyle, 50m Butterfly, and the 50m Backstroke. He has represented Bermuda at the FINA World Championships since 2007 and has reached the final heats of prominent International competitions, such as the Commonwealth Games and the Pan-American Games. Burch earned his MA in Business Management from Springfield College (Mass.) in 2008 and was a standout performer during his time representing the Pride.

Burch, R-A (2)Burch is poised to make another run at the 2016 Olympic Games in Rio de Janeiro, where he will race for the chance to be the fastest man in the water. When thinking about the next Olympics, Burch quickly refers to his favorite inspirational quote: “A journey of a thousand miles begins with one step.”

John Mix, President and CEO of FINIS, commented on the new athlete sponsorship. “We are very excited to have Roy-Allan as one of our FINIS athletes. We are a small company that wants to make a big splash in the world, and Roy-Allan has the same mindset. We look forward to sharing in his future success.”

About FINIS:

Founded in 1993 in Northern California, FINIS was started by John Mix and Olympic Gold Medal Swimmer Pablo Morales. The Monofin and the Swimmer’s Snorkel were the first products they developed for the US market; afterwards, they continued to focus on creating training tools for swimmers and coaches worldwide. FINIS products are currently available in over 65 countries and are used by US and International Olympic teams, elite triathletes, and fitness swimmers.

Innovative research and design is FINIS’ highest priority. This dedication has resulted in truly unique products such as: the Swimmer’s Snorkel, which is recognized as the paramount tool to improve a swimmer’s technique, the SwiMP3 that uses bone conduction technology to play music instead of using ear buds, and the Z2 Zoomers fins, which demonstrate an intimate understanding of swimming musculature, hydrodynamics, and engineering.

Visit the FINIS Blog at www.finisinc.com/blog

COMMENTS

2013 Red Dot Award, FINIS Agility Paddles

Livermore, CA – (April 3, 2013) The innovative swim company, FINIS, impressed a 37-member jury of design experts with their new strapless Agility Paddles to receive the “red dot award: product design 2013”. The “red dot” is a coveted recognition for high design quality. The international jury only awards this sought-after seal of quality to products that set themselves apart significantly from comparable products because of excellent design. The jury members received 4,662 entries in 19 different categories in this year’s competition, and the Agility Paddles came out an award winner.

The international awards ceremony for the seal of quality will take place on July 1, 2013 as part of the traditional red dot gala. The ceremony – held in Essen’s opera house, the impressive Aalto Theatre – has become established as a celebratory ceremony with innovators, designers and guests attending from around the world. The Agility Paddles will be put on display at the ceremony and during a four-week special exhibition in the red dot design museum.red dot

The strapless Agility Paddles help swimmers maintain proper fundamental hand placement during all four swim strokes. The convex design teaches proper palm positive hand position by encouraging the swimmer to have an early catch. The paddle will only remain in place if the swimmer maintains traction with the water, thus creating more propulsion and maximum efficiency.

Professor Dr. Peter Zec, initiator and CEO of the red dot, has pointed out that strong design competence and economic success go hand in hand: “The winners of the ‘red dot award: product design 2013’ are the protagonists of a highly developed design culture and design industry. These days it is becoming more and more difficult to distinguish between well-designed products. It is often only in the details that the special qualities become apparent. However, those product creations that pass the test before the critical eyes of the international red dot jury will not disappear into the crowd and will be able to fend off global competition.”

Mark Stephens, VP of Product Development at FINIS, commented on the special red dot recognition and said, “We are thrilled and excited that the Agility Paddles received the ‘red dot’ award. Our goal is to develop unique products with a keen design edge, and we had to make many versions of the Agility Paddles before we were content with the design. The ‘red dot’ is a recognition of our detailed efforts.”

COMMENTS

Henri Schoeman becomes S. African Champ!

The following article is a contribution from Mark Etheridge at Road to Rio, 2016.

http://www.roadtorio.co.za/2013/03/19/schoeman-roberts-take-national-triathlon-titles/

 

Schoeman, Roberts take national triathlon titles

Tuesday March 19, 2013By Mark EtheridgeHenri Schoeman and Kate Roberts were crowned South African triathlon championships in East London at the weekend, writes Mark Etheridge.

Despite having the inconvenience of having four wisdom teeth removed under general anaesthetic just two weeks prior to the race, Under-23 athlete Schoeman won the overall event, which doubled up as the African Cup, with a time of 1hr 57min 03sec, 29sec ahead of his U23 compatriot and reigning world junior triathlon champion Wian Sullwald.

The podium was completed by Austrian elite athlete Andreas Giglmayr in 1:57:47.

Competitors swam 1500 metres, cycled 40 kilometres and ran 10km. The two local youngsters slugged it out throughout the race with Schoeman exiting the water 19sec clear of Sullwald before the latter was 23sec quicker on the bike leg. Schoeman then ended with a 36:31 run which was 28sec quicker than Sullwald.

The women’s win went to Belgium’s Katrien Verstuyft, the 30-year-old Olympian coming home in 2:07:39. Following her across the line was our own double Olympian, Kate Roberts, in 2:08:24 and U23 youngster Carlyn Fischer (2:09:14). It was the running leg that saw Verstuyft nail down the win as she clocked 38:17 to the 39:04 by Roberts. Bloemfontein based Roberts takes the national title though, due to Verstuyft being an international entry.SA champ Henri

Roberts is now on her way Down Under to Australia for the upcoming World Cup events but Schoeman took time out to tell Road to Rio 2016 of his win.

“Preparation wasn’t exactly 100% as I had to take antibiotics up until a week before. This left me out of training for three days and slowly increasing the workload again. My coaches, Alisdair Hatfield and Joe Schoeman did a very good job in fully preparing for the operation with my training.

“During the swim I felt rather sluggish and tired. I kept within my limits in the swim swimming along side a German athlete some 30sec ahead of the rest of the field. We came through T1 together and cycled together. I wanted to stay ahead, and with the German guy not willing to help by taking his turn in front I found myself doing 90% of the work to stay away. Wian caught up to us after about 25km of the bike and then we started working well together all of a sudden. Again I stayed relaxed on the bike and kept within my limits to not jeopardise a possible win.

“The three of us entered T2 together and the German flew out of transition putting at least 20sec on both Wian and I by 1km. I kept my cool and paced with Wian. We soon caught up to the German at about 3km into the run. I was feeling good for the first time in the race, so I put in a surge to shake off the German.”

But junior world champion Sullwald still managed to stick to Schoeman’s heels.” At the turnaround, almost 4km into the run, I wanted to see how Wian was feeling so I put in a fast turn and accelerated quickly out of the turn and found I made a 10-15m gap fairly quickly. I slowed down to my pace again and got into a comfortable stride. I increased my lead to 30sec when I crossed the finish line.”

And the win was a rather special moment for Durban based Schoeman, the younger brother of Team SA’s Olympic swimmer Riaan: “I had dreamed about winning the SA Elite title for a long time. After struggling with injuries since 2009-2011 and not being able to show my full potential until only recently, I can finally celebrate my first SA Elite title.”

Schoeman also comes from a swimming background before deciding to give triathlon a full go at the age of 17, although he’d dabbled with the code for the previous seven years, during which he won a few provincial and national titles.

Now busy with an international marketing management (IMM) course he’ll be hoping to make his mark on the triathlon scene this year.

“Next up will be the ITU World Triathlon Series in San Diego next month. Then it will be the African Championships in Morocco in May before I hope to be travelling Europe for the rest of the WTS before ending the season off with the Grand Finale in London. I will then do some local events as well as a Continental Cup in Zimbabwe in December.”

COMMENTS